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Skier Bode Miller Invests in Vermont’s Madhouse Munchies

first_imgAlpine Skier Bode Miller Invests in New England “better for you” snack-food companywith plans to expand distribution nationallyBeaver Creek, CO (December 4, 2008) Bode Miller, Olympic Skier and two-time WorldCup Overall Champion, has invested in Madhouse Munchies (MHM), an up and comingsnack-food company based out of Burlington, Vermont. Miller, who recently purchasedan organic farm in Sugar Hill, NH, plans to supply MHM with potatoes in the future forgreater quality assurance and reduced -transportation costs. The announcement cametoday in Beaver Creek, CO as Miller prepares to compete for gold in the 2008 men’sWorld Cup Alpine Ski races.”If you produce a great product, it doesn’t matter that you’re the underdog, you don’tconcern yourself with that, you know you have something great and it’s not hard tochallenge the Superpowers at that point,” states Miller. In announcing the partnership,Miller and Brad Hall CEO of Madhouse Munchies, also kicked off an Internet contest(www.bodegonemad.com(link is external) ) for people all over theworld to impact a campaign bringing the two entities together. Prizes will be awardedfor best script and best video including a Madhouse Munchies van filled with a year’ssupply of chips, a ski vacation at Stowe Mountain Resort in Vermont and a pair of skiesautographed by Mr. Miller. “We’re really excited about this new partnership with Bodeand through the marketing campaign, hope to engage the public in creatively takingMadhouse to a whole new level,” states Hall.Since 1996, Madhouse Munchies has been committed to making chips that are fun,simple and healthy. From their humble beginnings hand-slicing fresh New Englandpotatoes in a small Vermont kitchen, the company’s product line has expanded to nowinclude Sea Salted, Mesquite BBQ, Sea Salt & Vinegar, and Creamy French Onion PotatoChips, and stone ground White and Blue Corn Tortilla Chips. Madhouse Munchies iscommitted to 100% all-natural ingredients, using pure mono unsaturated canola oil, andto making a healthy, great-tasting potato chip. For more information, to find out moreabout the contest or to enroll for a free bag of chips, visit www.madhousemunchies.com(link is external) or call 1-888-MADHOUS.###last_img

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